What Is a White Paper?

White papers are often confused with long form content. They're long but not exactly like any other content types. Discussing what is a white paper and why would your business need one (or two) is thus important to lessen the confusion

Why Blogs are important for Business

One of the most effective ways to build brand awareness, while providing relevant and useful content to your target audience is through consistent blogging. The benefits of blogging for your business are aplenty.

7 Tips to Make your Website Better

I always say that a website is never finished. You build it, after probably countless hours of planning, developing and testing, and launch it. But it doesn’t end there. There will always be that font that doesn’t quite fit the theme, that image that isn’t as good quality as we wanted, it is never as speedy as it could and so on.